3D visualization of the project can be compared as project "wrapper".
If in the beginning to show the presentations of the project to the customer very "appetizing" images of future project, then a high probability that the customer will be satisfied. Agree that I provide to the customer simple drawings and plans, will not open idea, the concept of an idea of the designer, designer.
Volume visualization is an invaluable help for the client. Like the photo, the image in 3D renders not only a form and color of objects, but even their invoice, reflective ability, transparency. An important role in visualization is played by modeling of future lighting. The computer program can transfer the power of lamps, extent of dispersion, color temperature. At the same time, all objects will be represented as they will look at day or electric lighting.
